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 LMA West Region

LMA NW: Law Firms: When to Bring in Public Relations Support (Portland)

  • 14 Jun 2017
  • 11:45 AM - 1:00 PM
  • Barran Liebman / Portland


Registration is closed

Law Firms: When to Bring in Public Relations Support

LT Public Relations (LTPR) is happy to offer LMA Northwest members insights on how public relations can support and complement a law firm’s marketing efforts.

This hour “how to” session will primarily focus on:

  • When to bring in professional communications support
  • Law firm and client reputation management
  • Legal story telling
  • Communications planning and training
  • Working with the media, influencers and handing social media
  • Offense vs. Defense PR
Additionally, this public relations session will address how legal marketing professionals can support the law firm’s litigators when faced with handling “the court of public opinion.”

Legal teams know the law and how to represent clients in court. One area that is often forgotten or neglected is how the case is playing out in public. If a law firm’s client wins in court, but their reputation is damaged in public, the case can have negative effects long after the ruling. Both legal and PR support are necessary for the client to succeed.


Casey Boggs is a member of the LMA and president of LT Public Relations (LTPR), serving the communications needs of highly regulated industries, including legal, banking and healthcare. Casey and the LTPR team partner with clients to provide public relations support through media relations, social media, staff communications, crisis response, M&A strategy, cybersecurity and incident response, reputation management and message unity training. 

Before founding LTPR, Casey served as the public relations director at AIG. Prior to that, he managed clients at Waggener Edstrom and Weber Shandwick (e.g., Microsoft, JP Morgan, Bank of America, Credit Suisse and Allstate).                     

Barran Liebman
601 SW Second Avenue, Suite 2300
Portland, OR 97204

Please note, parking will NOT be validated.


All-State Legal
Bame Public Relations
Berbay Marketing & PR
Blattel Communications
Echelon Fine Printing
jstokes creative marketing agency

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